Leader in B2B buyer intelligence, Slintel, has secured $20 million in Series A funding from GGV Capital, a renowned worldwide venture capital company recognized for its investments in well-known businesses, including HashiCorp, Airbnb, Peloton, Slack, Poshmark, Square, Wish and StockX. The investment round included participation from current investors Accel, Sequoia Capital India, and Stellaris Venture Partners.
B2B buyers are more digital than ever today, and as buyers take more complicated online journeys, buyer intelligence is replacing traditional sales and marketing intelligence. By 2025, it is predicted that digital channels will account for 80% of all B2B purchases. To acquire a 360-degree perspective of the customer, Slintel assists go-to-market teams in understanding where buyers are in their buying journeys, what their pain points are, how they embrace new technologies and churn statistics.
The statement comes soon after the business said that in the previous 12 months, both its revenue and client base had increased by almost five times. Slintel is one of the fastest-growing firms in the $24 billion sales and marketing intelligence sector, where buying intent is the fastest-growing category.
The firm hopes to position itself as the market leader with the support of GGV Capital. Hans Tung has joined the Slintel board, and the company’s CEO and founder, Deepak Anchala, expressed his excitement. We are eager to develop our response to power-use situations across various GTM functionalities.
This year, Forbes’ coveted Midas List placed Hans Tung, Managing Partner of GGV Capital, at #3 for his contributions to the field of strategic investments. Hans said when questioned about the investment, “B2B transactions have become more digital than ever before due to the worldwide pandemic, which has radically altered the way business functions. Inside sales teams are closing high-value, multi-million-dollar deals while working remotely thanks to products like Slintel, which enable businesses to do this by assisting them in completely reimagining their sales process for the modern marketplace.”
According to Alok Goyal, Partner at Stellaris Venture Partners, “the next major wave in the workplace arena is (the) application of AI to reimagine processes, and all AI at its foundation requires data.” “As a result, I have high hopes for the whole data stack, including any private or inferred data that is difficult to recreate. Slintel falls under the second group. Their capacity to identify good prospects is very uncommon, and because it directly affects (the) bottom line for their clients, selling it is simple.”
According to Prayank Swaroop, Partner at Accel, “Slintel has one of the greatest GTM engines that we’ve seen in any startup, and the consistency with which the team has been able to execute on their growth objectives is noteworthy.” We are considering a business that is revolutionizing the way that marketing and sales intelligence is done, and we are pleased to be a member of their board, he continued. measure a trend using indicators
Deepak Anchala and Rahul Bhattacharya created Slintel in 2018 after realizing that sales companies needed to reimagine their processes to improve productivity and grow more quickly. Marketing and salespeople are wasting time, money, and effort to identify firms using archaic, outmoded criteria like territory, size, industry, or comparable companies. To address this, they created a platform that unearths different buying intelligence types to make identifying high-intent prospects much easier, more logical, and entirely data-driven.
