Apollo.io is an integrated B2B sales intelligence and engagement platform that helps over 160,000 companies automate their sales processes. Considering the growth potential of the platform in the last few years, it closed $110 million in a Series C round of funding. The round was led by Sequoia Capital with the participation of existing investors Tribe Capital, NewView Capital, and Nexus Venture Partners. It has raised over $150 million to date as per 910mlundentechcrunch.
This fund came at a pivotal moment when Apollo.io had almost tripled its Annual Recurring Revenue (ARR) in 12 months. Not just this, the customer base of the company grew by nearly 60% to over 15,000 paying customers.
As stated by Tim Zheng, the co-founder and CEO of Apollo.io, this is one of the fastest-growing platforms that integrate accurate data of the buyers with automation and intelligence tools. It makes it easier for professionals to find their target audience base. Hitting the perfect note of marketing, this platform helps the enterprises find the right buyer at the right time and pitches with the right message.
Furthermore, the platform offers smart sales engagement that can automate the workflow of the sales team. The powerful tool can help the professionals outreach and increase their productivity. The platform even streamlines the sales & marketing process by integrating with other sales tools like LinkedIn, HubSpot, Sendgrid, Salesforce, and others.
Apollo.io intends to use the fund to accelerate its product-led growth. It is also planning to increase its investment in products and engineering. These two departments of the company are expected to see a growth of nearly 300%. With the fresh funding, Apollo.io is also planning to hire the best talents in the industry who can build and market the category-leading sales intelligence and engagement platform with efficiency. Investments in marketing and sales will ultimately accelerate the growth of the company.